Fan Engagement Workshop

Friday, February 28th

Allianz Stadion Vienna

9.00 until 12.00

In this workshop, sports practitioners are invited to actively engage with the workshop. The goal is for participants to walk away with a fan engagement strategy designed around their club’s needs which they can start to implement the day after.

Who is it for?

Sports practitioners or employees who work directly with sports fans.


To create a fan engagement strategy focused to the club’s own needs.

Who is Bas Schnater?

Bas Schnater​ is one of the best known experts on fan engagement and CRM in Europe. He has been and still is a consultant for football leagues throughout Europe and the UEFA as well as a guest speaker for various educational institutions.
The workshop is limited to 25 attendees.